Friday, December 14, 2012

Are you making the most common pricing mistake?

Great blog post discussing pricing strategy.


  1. Hi Michael,
    Great article, thanks.

    Made me realise I've seen a few great examples in action recently.

    1) Tim Ferris offering his Four Hour Chef book for $84,000 ( )

    2) Magento developers offering near/completely identical extensions for Enterprise Edition customers at 200%-300% of the price of the Community Edition extension.

    Best wishes for xmas and holiday trading.

    1. Amazing, love that pricing structure for The Four Hour Chef book. I wonder how many of the higher tier packages he sold?!