Friday, November 18, 2011

Happy customers

We view customer service as a marketing activity to be invested in rather than an expense to be minimised and we love receiving great feedback from our customers as this tells us we're on the right track.

We love it even more when customer's are so enthused they publicly share their happiness and it inspires them to write a post on customer service philosophies more generally, as Cian McLoughlan, a customer who purchased a gift certificate for his sister recently did on his blog.

Here's Cian's email to us (published with his permission):
Hi there,

I wanted to drop you a quick note to say a double thank you to the team at Shoes of Prey. Firstly thanks for your great product offering and customer service, which I have now used twice to buy gifts for my wife and sister (who were both chuffed to bits). Secondly thanks for providing me with the central theme for my latest business blog post, it was inspired by my interactions with one of your team members and nicely encapsulated for me the changing face of the retail industry.
Thanks to Cian for his kind words and wonderful blog post and congratulations to Susie on providing such great service!

Image Credit

1 comment:

  1. Well done, something like that must feel great.

    Along those lines, I read a blog post yesterday by Darmesh Shah that you might be interested in - http://onstartups.com/tabid/3339/bid/72404/The-CEO-Should-Be-The-Chief-Experience-Officer.aspx

    Cheers

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