Saturday, May 7, 2011

Cult Creation

One of the best articles on building a team at a startup I've read in a long time: Cult Creation. It's a long read but stick with it.

My key takeaways:

  • Hiring super A's - Super A's are well connected A level performers. They'll help your startup hire more A level performers.
  • Try New Sh*t All the Time - be willing to try new things and equally important, be willing to publicly admit and rectify your mistakes.
  • Try Before You Buy - where you can, offer new hires a 1 month contract so your startup can evaluate them before hiring permanently.
  • Founder's Veto & Double Unanimous - Anyone on the team has the right to veto a new hire. Everyone has to say 'yes' to a new hire.
  • One Mile Rule - Extra pay for people who live within 1 mile of the office.
  • 4:20 - Anyone on the team can ask the founders anything about the business at any time.

Via @nativedigital.


  1. Glad you saw this Michael, I figured it would be right up your alley.

  2. Thanks for passing it on Ned, love ur @NativeDigital newsletter update - always awesome links to great articles. I was going to include the link for other people to sign up but couldn't find it. Feel free to post in the comments.