I had our earlier post about how we use our sample and returned shoes in the back of my mind when Janet Leach of Artery Store tweeted that she had set up an ebay store and that it was working quite well for her.
So I had a quick chat to Janet and have decided we'll try out an ebay store too. A few thoughts we have so far:
- We'll list our sample and returned shoes on ebay for our normal price but offer free shipping. We don't want to move into discounting and don't want to create a situation where our customers can return shoes because they are the wrong size, then watch as other people buy their design at a cheaper price than they can buy the shoes for.
- The goals of the store will obviously be to sell the sample and returned shoes, but also to introduce ebay users to Shoes of Prey and drive traffic back to our website so they can use our online shoe designer to design their own shoes.
Have you set up an ebay store before and if so any tips for us? Any other sites you think we could set up stores on that would allow us to sell our sample and returned shoes and drive traffic to the Shoes of Prey website? Photo Credit.
I've created an ebay account and created our first listing. To open an ebay store you need a feedback score of 5 which I think means we'll need to sell 5 shoes with standard listings first. Our listing has been up for nearly 24 hours and unfortunately has only had 3 views, all of which have been me, so I'm not sure how we're going to go! Any tips are most welcome!