Jodie and I went to the restaurant Billy Kwong's recently. We ordered "The Banquet":
Kylie's Banquet ($95): In the kitchen, the Chinese chef consciously or unconsciously cooks according to the culinary laws of Yin and Yang – where harmony and balance between flavour, texture and ingredient is of the essence. My banquet offers you this experience.
Aside from the food being delicious this is a great way for the restaurant to minimise food waste. The chef selects what is served in the banquet, so if they have too many muscles in the fridge they can serve me the Stir-Fried Muscles with Black Bean and Chilli Sauce (which were amazing). I'm happy because the chef is cooking me food according to the culinary laws of Yin and Yang, and the business is that bit more successful through reduced waste.
This got me thinking about waste at Shoes of Prey. We've decided the Shoes of Prey customer experience is so important that we're going to have a no questions asked returns policy. For most online retailers that means wearing the return shipping cost then putting the shoes back on the warehouse shelf. Our shoes will be designed and made to order so we can't do the same and will need to find another use for the shoes.
Here's a few ideas so far:
- Have a 'Shoes Needing a New Home' section on the Shoes of Prey site.
- Sell them as one off shoes outside the Shoes of Prey brand through another channel such as eBay or a market stall.
- Set up a Shoes of Prey branded pop up store (thanks for the idea Ben) or market stall, complete with computers to design your own shoes and use the returned shoes as samples in those stores.
How else could we make use of our returned shoes?